Word of mouth marketing is an important aspect in the field of modern marketing and advertising. It is not only an advertising method but also a powerful tool to create trust, contributing to spreading the message of products/services. In this article, let’s learn with GOBRANDING what Word of Mouth Marketing […]
Target Audience is a term that is no longer strange to anyone studying and working in the Marketing industry. Target Audience is understood in Vietnamese as the who are likely to be interested. In the products or services of the business or have some common characteristics, interests or needs that […]
The Five Forces Model was developed by Michael E. Porter in his book “Competitive Strategy: Techniques for Analyzing Industries and Competitors” in 1980. Since then, the model has become an important tool for analyzing an organization’s industry structure in strategic processes. Main content [ Show ] 1. What is the 5 competitive forces […]
In today’s competitive business world, businesses are required to not only provide good products/services, but also build a special relationship with customers. An important factor in doing this is Brand Loyalty. In this article, GOBRANDING will provide information on what Brand Loyalty is and how to build brand loyalty for businesses. Loyalty? Brand Loyalty […]
The micro environment is considered a realistic picture of a business, reflecting business activities including specific factors that directly affect the operations, performance and strategic decisions of a company. In the following article, GOBRANDING will help you learn what the micro environment is , 6 important factors that make up the micro environment and […]
WordPress is a popular content management system worldwide, used by millions of different websites and blogs. One of the strengths of WordPress is its flexibility and extensibility through the use of Plugins. In this article, GOBRANDING will introduce you to the necessary Plugins for WordPress today so that you can […]
The Ansoff Matrix is a tool that helps businesses analyze the market accurately to implement effective business plans. The Ansoff model includes 4 core strategies, helping businesses make the right decision between market expansion and product development. In this article, GOBRANDING will explain what the 4 strategies of the Ansoff […]
In the context of the rapidly developing digital age, customers can become a Content Creator that greatly influences the brand. Content created from users’ actual product experiences will help businesses effectively convince more new customers. This is the reason why UGC is gradually becoming an important factor that businesses should […]
Overall SEO is a comprehensive website optimization strategy, which is of interest to many people in the SEO community and is mentioned a lot about the positive values that it brings not only to the website but also to the development of the business. So what is overall SEO ? […]
Google is making a major change that will remove ads from the right side of its search results page, placing them only at the top or bottom of the page. At the same time, the company says it may show three or four more ads above search results for what […]
The volatile business market is like a fierce battle, where only brands with a methodical strategy can survive and develop. Brand Strategy helps outline a brand development roadmap to help businesses affirm their unique position, connect strongly with customers, and build brand trust. In this article, let’s explore with GOBRANDING what is Brand […]
Brand positioning is the process of determining the position of a brand in the minds of customers compar to competitors. Successful positioning helps businesses develop strongly and increase their reputation. The following article of GOBRANDING will explore what Brand Key is and distinguish Brand Key from some other terms that are easily […]
